Blog
4 December 2023
The impact of ad blockers: How to navigate a world where users block ads
What is an ad blocker? An ad blocker (or adblocker) is software or a browser extension designed to prevent online ads from being displayed. These tools scan the source code […]
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27 November 2023
Webinars and virtual events: Their growing role in digital marketing
Increased reach and an international audience Webinars and virtual events are powerful tools that transcend physical borders and offer unmatched reach. With just a click, you can connect with a […]
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20 November 2023
The importance of website loading speed for SEO and user experience
User satisfaction User satisfaction should always come first when building a website. According to a HubSpot study, 55% of internet users spend an average of 15 seconds browsing a site. […]
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13 November 2023
The Fundamentals of Digital Marketing for Beginners: A Complete Introduction for Newcomers
The Importance of a Comprehensive Understanding First, it’s important to understand that digital marketing covers a variety of disciplines, including online advertising, search engine optimization (SEO), social media, email marketing, […]
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6 November 2023
The added value of a local agency: The advantages of a Brussels-based digital marketing agency for Belgian businesses
Knowledge of the local market One of the main reasons Belgian businesses benefit from working with a local agency is its in-depth knowledge of the local market. A Brussels-based agency […]
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30 October 2023
The art of CRM: how to organize and automate your sales force to maximize results
Centraliser les informations pour une communication personnalisée La force du CRM réside dans sa capacité à centraliser les informations sur les clients. Plus besoin de jongler avec des feuilles de […]
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23 October 2023
SEO vs SEA: What is the best strategy for your business and how to combine them effectively
Organic SEO for long-term results Organic search engine optimization, or SEO, is a marketing strategy that involves optimizing your website and its content for search engines. One of the main […]
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16 October 2023
The importance of storytelling in your digital marketing strategy
What is storytelling? Storytelling, or the art of telling stories, is an age-old technique that has always been at the heart of human communication. In the context of digital marketing, […]
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9 October 2023
Effective digital marketing strategies to generate qualified leads
Using lead capture forms and compelling calls to action Well-designed lead capture forms are valuable tools for collecting information from prospects who are interested in your business. These forms should […]
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2 October 2023
The importance of video in your digital marketing strategy
High appeal and strong user engagement with video content There is no denying that videos capture and retain users’ attention far better than any other type of content. By combining […]
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25 September 2023
Les avantages du marketing d’influence pour stimuler la croissance de votre entreprise
Augmentation de la visibilité de votre marque et de votre portée grâce aux influenceurs Le marketing d’influence vous permet de tirer parti de l’audience existante des influenceurs pour accroître la […]
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18 September 2023
Stratégie d’expérience client : les étapes clés pour réussir
1. Évaluer les besoins et les préférences des clients La réussite d’une stratégie de marketing numérique repose sur une compréhension approfondie des besoins et des préférences des clients. […]
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